Business Marketing Blog

Tips for Choosing the Perfect Corporate Gift

Giving corporate gifts is a good idea for many reasons. It may be time-consuming to choose the perfect corporate gift, whether you’re looking to strengthen relationships with customers, expand your network, or show your appreciation. Follow these tips to make sure the person who receives your corporate gift knows why you gave it to them:

  1. Before providing a gift, know the company’s gift-giving policy.

When it comes to corporate gifts, some businesses are far more stringent than others. Some businesses may permit gifts like a Dupont lighter, but they may have restrictions on how much may be given. Others, however, may not have either such rules or any limitations at all. If you want your gift to be accepted, you should know these things.

  1. Make a good first impression on the receiver by using appealing packaging.

Often overlooked, gift wrapping conveys your thoughtfulness and makes the receiver feel valued. This way, the significance of the gift is enhanced. Poor wrapping may lead the receiver to see the gift as unimportant. Even if it is a Parker pen that itself speaks volumes, pack your gift with care.

  1. Wrap your gift in a card you wrote just for the recipient.

This is, without a doubt, a top pick for a corporate gift. Although purchasing a greeting card and adding your signature is simpler, the receiver will be more appreciative of a handwritten note. This will make your gift more memorable and touching for the receiver as it is written just for them.

  1. Give the gift directly to the receiver. 

It’s best to hand deliver presents so that you can analyze their reaction. The receiver will value it even more and understand immediately why you’re giving it to them. Deliver the gift personally, unless it is too heavy or large to move without a crane or a team of workers.

  1. Select an eye-catching corporate gift.

Last but not least, make sure the corporate gifts you send out represent your organization well by picking high-quality items.

Following these guidelines can make corporate gift-giving a breeze.

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